Start here

Set up your affiliate program in five steps.

Before you start

You need access to your company’s Stripe account and someone who can add tracking to your website.

Moving from another tool? Read Move your affiliate program before importing records or changing referral links.

Set up your program

1. Create your program. Create your account, then add your company name and currency.
2. Choose your commission rules. Set how much affiliates earn and which payments qualify.
3. Connect Stripe. Connect your account and register the webhook to receive payment and refund events.
4. Add website tracking. Install the script and connect website signups to Stripe customers.
5. Invite affiliates. Share your signup link, approve applications, and give affiliates their referral links.

Check your setup

Open Tracking setup to check your website settings. In Stripe events, check that events are arriving. When an affiliate refers a customer, look for the customer in Referrals and any earned reward in Commissions.

If something is missing, follow Fix a problem.

Next steps

• Review commissions and prepare payouts.
• Set fraud rules for your program.
• Invite your team to help manage the program.
• Share the Affiliate guide with affiliates.

For the full list of features, open the Feature guide.